As the Strip’s only “alternative” club, Krave was initially marketed toward the gay and lesbian crowd, which made sense owing to its pedigree from Sia Amiri, the former owner of Los Angeles’ biggest gay club Rage, and circuit party impresario Jeffrey Sanker. I know those names mean nothing to most of you but they mean a lot in the gay club scene.

But the realities of and competition in the Vegas club scene have resulted in a slight shift of focus, with that “alternative” moniker being thrown around more liberally and words like “omni-sexual” sprinkled in for good measure. What that means is while the place definitely has a gay club vibe, the clientele is not exclusively of that persuasion.

The space is a definite stunner, with high ceilings, plush booths and lots of seating areas surrounding a big dance floor, a nicely designed and accessible bar, and plenty of dramatic pink and purple lighting effects spotlighting the vaguely gothic décor (someone may have spent a little too much time with their Cher catalogue). If you are gay, lesbian, or open-minded about the whole thing, this would be a great place to party.

Notice the word “would” in that previous sentence.

Krave’s biggest problem is its location. Tacked onto the outside of the Aladdin on Harmon Avenue in the building that has already housed two failed nightclubs (The Blue Note and Ibiza), there is no direct access from just about anywhere. It’s only half a block from The Strip but it’s hard to notice and there is no entrance from the Desert Passage mall or the Aladdin itself. The only way in is from the street.

While there is valet parking at the door, self parking requires quite a hike from the Aladdin parking garage, all the way through the deserted Desert Passage, outside to the street and up half a block to the entrance. Not exactly what you’d call high profile.

The two times I have visited (a Friday night the first time and a weeknight the second) the place was virtually deserted but I'm told by friends who have visited on both weekend and weeknights that the joint is usually packed so I guess I just managed to hit it on off nights.

Note that there is a nightly show and food service - check their website for more information.

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