Miracle Mile

What is it?

Once one of the most interesting malls in town – part sleek and modern and part wacky Vegas kitsch with an Arabian desert design.

Where is it?

At Planet Hollywood on the Center Strip.

What do they sell?

There are more than 140 stores including American Apparel, Aveda, Bath and Body Works, bebe, Ben Sherman, Betsey Johnson, Clinique, Crocs, Foot Locker, Frederick’s of Hollywood, Gap, Guess, H&M, Lucky, Sephora, Skechers, Swarovski, Tommy Bahama, True Religion, United Colors of Benetton, Urban Outfitters, and Victoria’s Secret.

What are the prices like?

It isn’t exactly cheap to shop here but they have enough moderate retailers like Foot Locker and Urban Outfitters that you can find things that won’t bust your budget.

What should I be sure to check out?

There are several interesting stores here but one that stands out is the Bettie Paige Boutique, featuring fashions and accessories honoring the ’50s pinup queen.

Why should I shop here?

It’s probably the most affordable of the major malls on The Strip, which is really saying something.

What else do I need to know?

Wear comfortable shoes.

What’s the bottom line?

One of the three must-visit malls in Vegas (the other two being the Forum Shops at Caesar Palace and the Grand Canal Shoppes at The Venetian.

When the hotel that this mall was attached to was the Aladdin, this was known as The Desert Passage Mall. It was as highly themed as the others on The Strip, here with an Arabian Nights look and feel complete with Moroccan desert detail, uneven stone floors, various exotic scents pumped into the air, and pedicabs to drive you around the half-mile circle that this place encompasses. Oh, and there was the part where they have an indoor rainstorm. It was silly and fun and so of course, like a lot of the silly and fun in this town, it got redone into something sleek and modern and “sexy” and kind of boring.

When the hotel got converted to Planet Hollywood, they redid much of the mall with white walls and marble floors to give it an upscale, Rodeo Drive type feeling along with its new name, Miracle Mile. I’m still not sure which is more strange – the fact that they did it in the first place or the fact that they didn’t do it all the way. There are still some areas of the mall that have the Arabian Nights details and the indoor rainstorm is still there. So it’s like a weird Frankenstein mall.

But whatever, you came here to shop and there are lots of places to do that. There are more than 140 stores including American Apparel, Aveda, Bath and Body Works, bebe, Betsey Johnson, Clinique, Crocs, Foot Locker, Frederick’s of Hollywood, Gap, Guess, Lucky, Sephora, Skechers, Swarovski, Tommy Bahama, True Religion, United Colors of Benetton, Urban Outfitters, and Victoria’s Secret.

Really interesting retailers include British discounters Ben Sherman and H&M plus an outlet of the Bettie Paige Boutique, selling fashion and accessories that honor the era of the ’50s pinup queen.

The good news about this mall is that it is probably the most affordable on The Strip. With mid-level marketers like H&M and Urban Outfitters, you can actually shop here without breaking the bank.

Note in the related reviews below that there are several restaurants in the mall and a few shows as well.